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JCDecaux India created a landmark moment in airport advertising for Chanel, with the launch of its new store at Kempegowda International Airport. To deliver a truly luxurious and impactful brand welcome, JCDecaux designed and built an exclusive media installation specifically for Chanel, setting a new benchmark in premium airport branding. Strategically located in the Terminal 2 Domestic retail area, this larger-than-life format was developed to capture 100% of departing passenger traffic, ensuring unmatched visibility in a clutter-free, high-dwell environment. The bespoke media format not only amplified Chanel’s iconic identity but also created a striking visual statement that was impossible to miss.