Menu

 

At Kempegowda International Airport Bengaluru, Mercedes-Maybach elevated its brand presence with a bold and classy installation that turned heads in the departure area of Terminal 1.

 

The campaign combined JCDecaux India’s exclusive large-format LED in the retail zone with a full wall wrap, transforming the space into an immersive brand environment that captured the elegance and innovation of Maybach.

 

Strategically positioned at the start of the passenger journey, the twin 20 x 10 ft LED screens delivered high-impact visibility, while the seamless wall integration reinforced the brand’s signature aesthetic — sophistication, comfort, and exclusivity.

 

Through this fusion of high-definition digital media and bespoke design, JCDecaux India enabled Mercedes-Maybach to deliver not just visibility, but a brand experience — setting a new benchmark for luxury campaigns in Indian airports.

 

Published in Airport