Menu

 

CDecaux India executed a high impact pDOOH campaign for Cyient, a global digital engineering and technology company, at Terminal 2 of Kempegowda International Airport, Bengaluru. 

Using programmatic buying, Cyient deployed the campaign across all 4 of Terminal 2’s digital networks, including 66 digital screens, to reach both domestic and international passengers. Leveraging pDOOH's flexibility, the campaign rotates 4 distinct creatives to deliver different messages effectively.

The Cyient campaign highlights how pDOOH seamlessly connects brands with the right audience at India’s third busiest airport. This approach ensured maximum efficiency in engaging high-value business travellers, frequent flyers, and tech decision-makers in one of Asia’s fastest-growing aviation hubs.

 

Published in Airport