JCDecaux's latest innovation for a social cause.!!

JCDecaux recently executed a thoughtful innovation for Department of Electricity.

The panoramic Panel displays a message "The Power you waste may be all that someone needs". An electronic switch stands suspended over the MUPI with a message "Turn off this switch, Switch Off, Make it a habit " with the button switched ON urging the audience to switch off the button.

The moment a person turns off the switch, the electricity supply to MUPI turns off and the shelter lits up fully. The objective of executing the innovation is to spread a message that the electricity saved can be used for a meaningful purpose.