JCDecaux India once again executes Innovation on Kalanagar Junction Bus Q Shelter in Mumbai for Cadbury’s Bournville. This outstanding innovation was an extension of the idea that Ogilvy executed at Airports. The MUPI [the free standing advertising structure] was transformed into a life size Cadbury Bournville Half opened Chocolate. Since JCDecaux shelters are innovation friendly unlike other regular shelters in Mumbai, Ogilvy chose JCDecaux Bus Q Shelter for such an innovation.